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Creola Hampton is Co-Founder of The Cause Worldwide Outreach and President/Founder of GreaterWorks! Marketing Communications, Inc. a full-service advertising and public relations agency that provides integrated marketing communications counsel and services to a myriad of clients ranging from “food to faith.” These clients have included The Sterno Group, Grandma Mauds, Inc., Cornerstone Christian Center, Kingdom Records, Inc., Awakened Alternatives, Inc. and more. She has more than 25 years experience in developing and executing fully integrated marketing communications programs on local, regional and national levels. Her background with various agencies in advertising, public relations and full-service marketing provides experience in developing strategically sound plans with the optimal “mix” of marketing communications tools to meet the specific needs of both for-profit and not-for-profit consumer and business-to-business clients.

Prior to opening her own agency in 2002, Hampton held the position of Vice President, Director of Integrated Services for Venuso & Associates, a full-service advertising and public relations agency specializing in foodservice. In her position she provided strategic direction and developed annual marketing communications plans inclusive of media negotiations and buying, public relations, event marketing, and promotions.

During her time at Venuso, Hampton became one of the founders of the gospel music label Kingdom Records, Inc, and developed and executed marketing communications programs for the company and its premiere artist, Shekinah Glory Ministry. She also initiated contracts for the label’s latest artist, Kim Stratton.

Before joining Venuso, Hampton served as Senior Associate, Director of Public Relations for Noble & Associates, where she developed consumer and business-to-business public relations and promotions programs for clients of the agency in both its Chicago, IL and Springfield, MO offices.

Prior to joining Noble & Associates, Hampton worked in the consumer and business to business units of Burson Marstellar, the largest public relations agency in the United States, where she served on the account teams for the National Turkey Federation, R.T. French, G.D. Searle’s Dramamine and NutraSweet® (the introduction of) brands, Procter & Gamble’s Tide® and Mr. Clean® brands. Before Burson-Marsteller, Hampton was part of the network broadcast media and direct response groups of Ogilvy & Mather.

Hampton served as Director of Marketing of Valley Kingdom Ministries International from 1999 through 2006, providing direction for radio, print, television and community relations vehicles. She continues to provide strategic counsel and pro-bono services for the ministry.

Hampton is an active member of the International Foodservice Editorial Council (IFEC), the Women’s Foodservice Forum (WFF), and Multi-Cultural Foodservice & Hospitality Alliance (MFHA). Hampton received her B.S. from Roosevelt University in 1980, and a professional management certificate for Integrated Marketing Services from University of Illinois at Chicago in 2001.